Our goal with the Made in Japan collection was to take our existing material story of reclaimed cotton and build it into an elevated product. YUI Co., Ltd., our factory partner in Japan, brought 104 years of experience and the highest level of care and detail to deliver this high quality product - with an incredible heritage story to add to our low-impact yarns.
We decided to focus on making the world’s first really good socks. Socks that look and feel good to wear, definitely. But socks that also make it easy for more humans to do good and lessen their impact on a daily basis. Because your favourite socks shouldn’t be jerks to the environment—and your favourite socks shouldn’t take away from your desire to do good.
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